AI visibility benchmark
Which used car dealerships AI recommends in Ottawa
We track 8 used and independent dealerships in Ottawa, ON. This market hasn’t been measured yet — check back shortly.
How we measured this
The questions. Every dealership in this market is ranked on the same 0 questions, and no question names a dealership. A dealer only scores when AI brings them up unprompted, which is the only way the numbers stay comparable between one dealer and the next.
The engines. — 0 usable answers out of 0 attempted. An answer we couldn’t read is excluded from every calculation rather than counted as a market where nobody was named; a failed check is not evidence of absence.
The three numbers, kept separate. Named in is the share of answers mentioning a dealership at all. Share of voice is that dealership’s slice of every mention in the market. Named first is how often, among the answers that named them, they were named before any other dealer. A dealership can be mentioned constantly and almost never first, and collapsing those into one rank would hide that.
City weighting. Anchor cities (Ottawa, Gatineau, Kanata, Orleans, Barrhaven, Nepean) count toward the market score in proportion to shopper demand, so a strong showing in a bigger market moves the number more. Where city-level search volume is missing or rounds to zero — which it routinely does on long-tail terms — we fall back to a floor of a quarter of the city’s population share rather than letting a real sub-market count for nothing.
Who’s in the roster. We track 8 used and independent dealerships in this market, built from dealerships we have analyzed and grown from names AI itself uses. Franchise stores’ used departments are excluded. A dealership missing from this list is a gap in our roster, not a dealership AI ignores — if yours is missing, run a scan and it enters the next refresh.
Nothing here is for sale. No position on this page can be bought, and no dealership’s ranking changes by becoming a VIN Index customer. It is a measurement of what AI assistants said.
This market is below the density we require before treating a benchmark as publishable, so the page is excluded from search results until the roster fills out. The numbers shown are real.